DESIGNER.
DEVELOPER.
CO-FOUNDER.

JL

Justin
Lachapelle

Québec, Canada

I’m Justin, an independent designer, web developer and co-founder of NOMAD. I help startups turn an idea into a brand, then build the website, storefront, campaigns and content around it.

With NOMAD, I’ve worked on the brand from the inside: its identity, digital experience, launch materials and day-to-day decisions. That experience connects my creative work to the practical questions of running a business. I can take a project from its first direction through to the details, or join you for the part you need.

VIEW THE WORK ↗

How I got here.

  1. 2023

    Learning by building.

    I get into e-commerce: first stores, first tests, first campaigns. I learn hands-on how to attract a customer, earn their trust and give them a reason to come back.

  2. 2024

    We build NOMAD.

    With my co-founder, I create an outdoor hydration brand around SafeSip, a filtered bottle. I take on the brand, design, visuals and email. Building our own product means learning how all those pieces work together.

  3. 2025

    Back to school. Still building.

    I start studying web programming and design at Collège de Maisonneuve while continuing NOMAD and freelance work. I want to understand how the things I design are built, too.

  4. 2026

    Our first Kickstarter. Funded at 122%.

    We launch SafeSip with a $10,000 goal. I work on the creative direction, campaign page, video editing, Meta ads and Klaviyo email sequence alongside my co-founder. The campaign passes its goal and finishes at 122%.

  5. Today

    Building brands, from idea to launch.

    I help startups build their brand and digital presence. Creative direction, design, web development, campaigns and editing are different parts of that work. I can shape the overall direction and stay involved through execution.